The LANDRACE Academy
Cyclefit and LANDRACE are launching a nationwide search for the UK’s most highly regarded bike-fitters and shops who seek a bike solution to better serve their clients.
Calling for Ctrl-Alt-Del on Bike-Industry Enshittification
The bicycle industry appears to have reversed its commitment to bike-fitting as new bicycles are increasingly transacted online. Not so at LANDRACE and Cyclefit. Bike-fitting is irrevocably stitched into our DNA. Every LANDRACE comes with a new-bike Cyclefit included in the price. To ensure you get the following:
- Frame-size
- Crank-length, bar-width, stem-length, seat-post layback
- Perfect on-bike positioning
There is no guess-work, only a process that has worked for hundreds of professional riders and thousands of clients.
Julian working with Richard Carapaz from Team EF Pro
Virtuous Expansion
Award-winning, London bicycle & wheel brand, LANDRACE, see bike-fitters and discerning IBD's (independent bike dealers) as the route to virtuous expansion.
- Break free from the tyranny and enshittification of corporate brands and the discounters.
- When you join the LANDRACE family you can sign up as a retailer or on a commission basis.
- Healthy margins
- Short lead times
- Custom built bikes to your fit specification
- Only Academy trained bike-fitters will sell
- LANDRACE products - frames, wheels, bar/stems, bottle-cages, seatposts/clamps etc.
- Dealer support
- Sensible geographical territories
- National marketing
- Advanced bike-fit training at Cyclefit with Julian & Phil
Bike-fitters comprehend the innate beauty of great design and geometry
The Choice of Professionals
Cyclefit have been the pro’s bike-fitters of choice for many years, e.g. Tom Pidcock, Fabian Cancellara, Trek Factory Racing and Team EF. Cyclefit co-directors, Julian & Phil will be personally hosting and teaching two-day LANDRACE Academy bike fitting courses in London.
The LANDRACE Academy courses will encompass advanced bike-fitting science and methodology, frame-design, component selection and CAD design to a create real world LANDRACE bicycle.
Jimmy Wilson teaching bike-fitting to CAD translation skills
It’s The Geometry, Stupid
